Randy hard-partying Brits have spent months boosting the Covid-battered economy with bonking and boozefests.
Sales of condoms, lube and headache tablets have soared in the three months to September – confirming predictions a "sexplosion" and mass hangovers would mark the end of lockdown.
Slough-based Durex manufacturer Reckitt Benckiser, which also produces Nurofen, says it has recorded "sharp improvement" in demand for its painkillers and "intimate wellness" products.
Shares in the corporation this week shot to the top of London’s blue-chip index, rising by 346p – or 6.32% – to £58.17.
The business, founded in 1999, is now valued at almost £40billion.
Its sales have also been helped by the launch of its new thin condom.
Analyst James Edwardes Jones from RBC Capital Markets said: "Following the less than spectacular interim results this counts as something of a triumph."
Experts also put the firm’s share price spike down to the spread of the "super-cold" that has blighted Britain since social distancing was eased.
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Strepsils and cold medicine Mucinex have also been among its recent biggest sellers.
Sales of its over-the-counter medicines in general rose more than 20% in the most recent financial quarter.
During the spring lockdown, Reckitt saw demand for condoms plummet as people had less sex.
The company suggested last October the lack of bonking could have a knock-on effect on its baby formula business this year due to a predicted fall in the global birth rate.
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Reckitt’s profits have also stayed healthy as it produces a range of disinfectants and household cleaning products such as Dettol, Cillit Bang, and air fresheners
Boots UK has reported sales of condoms have doubled since last year – with a massive 98% increase in sales.
Searches on its website have also been on the rise, with 30% more searches for rubbers and a 50% increase in searches for sex toys compared to last year.
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Superdrug has seen a 44% year-on-year increase in the purchase of at-home sex disease tests and treatment.
Pubs and restaurants recorded "Christmas trading" levels of booze sales when they were first allowed to reopen in spring after the UK’s lockdowns.
Hospitality data specialists at CGA said booze buying jumped 113.8% on the first day of outdoor trading post-lockdown, compared with the same day in 2019.
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